The Best Restaurant Website Builders in Germany (Read This First)

• Foodamigos: Best for increasing direct online orders

• Jimdo: Best for simple websites and German reliability

• Squarespace: Best for visually appealing websites?

• Wix: Best for customizable designs

• WordPress.com: Best for maximum customization flexibility

When comparing website builders, German restaurant owners typically ask these questions:

Design customization is crucial for owners of upscale restaurants or concepts where the atmosphere is a key part of the dining experience. Think: lounges, Michelin-starred restaurants, traditional German pubs, etc.

For these restaurants, perception is paramount. This means a unique website design is essential. It needs to feel like your own restaurant website, not a generic template. This requires a website builder that offers extensive customization options.

So if a unique design is your top priority, here’s how popular website builders compare:

We'll delve into the details and explain the ranking of each builder shortly. But first, let's explore the second question:

• Many German restaurant owners view their website's primary function as driving online orders. They want their online presence to boost direct sales, often with the goal of reducing commission fees paid to third-party delivery platforms like Lieferando. This is particularly common for restaurants specializing in popular delivery cuisines: pizza, döner kebab, sushi, Thai, etc.

• For these restaurant owners, the priority is not just design, but generating more online sales. This means choosing a website builder with strong features for search engine optimization (SEO) and direct ordering. While design is important, it's not the main focus.

• If your goal is to increase direct online orders, here’s how the restaurant website builders rank:

• And finally, the question every restaurant owner wants answered:

Choosing a website builder can be difficult because many restaurant software companies have impressive marketing!

We understand that some restaurant owners may be wary of tech companies and their promises. Sometimes, you simply want to see how your peers rate the best restaurant website builders.

Fortunately, websites like G2, Capterra, and Trustpilot allow you to do just that. These are public review sites similar to Yelp or Google Reviews, but specifically for software. At the time of writing, here are the ratings for each:

By now, you might have enough information to choose the right website builder for your German restaurant. But if you'd like to learn more, we'll now provide a detailed overview of each platform.

We'll cover the pros and cons, main features, and showcase examples of restaurant websites built on each platform.

The first 3 options we'll discuss are website builders designed specifically for restaurants. Later in the list, we'll cover more generic website builders that can be adapted for restaurants.

Foodamigos is the best choice for restaurants in Germany aiming to increase direct online orders. While dine-in and upscale concepts might not be the perfect fit for Foodamigos, we are ideal for takeout-heavy restaurants. We help drive more delivery and pickup sales from your website and your own branded mobile app.We've designed our website builder in a unique way to help restaurants boost sales.First, the website builder is just one element of our comprehensive platform. Your restaurant website seamlessly connects with key features that drive sales, including online ordering, email and SMS marketing tools, and your own mobile app.Second, we automatically create relevant pages for your website. No other restaurant website builder offers this. We utilize AI to build you a website that strengthens your restaurant's online presence and improves your restaurant SEO.Third, the website is built with conversion in mind. When customers order online, they expect a user-friendly experience similar to Lieferando or McDonald's. We've incorporated their conversion best practices directly into your website.So what’s the tradeoff?The compromise is that you can’t customize your website as extensively as with other options on this list. We use an attractive template, but it is a template nonetheless. However, the advantage of using a standardized template is that you benefit from conversion best practices by default. Your marketing and SEO tools are optimized from the start. This translates into more direct online orders and new customers.The most successful restaurants on our platform are takeout-heavy, fast-casual restaurants in Germany. They value design and branding, but prioritize driving direct orders and reducing their reliance on third-party platforms.We’re not the ideal solution for dine-in restaurants or upscale concepts where the website is an integral part of the overall experience and custom design is essential.

Here are a few examples of restaurants in Germany that use Foodamigos. Notice how we use a standard template that you can personalize to match your restaurant branding.

Using the same template provides our customers with a significant advantage. We continuously test different restaurant website templates to identify what drives the most sales. When we discover something new, we can quickly implement it across all our customers' websites. This is why our customers' websites convert 2-4X better than the average restaurant website.

Okay, let's localize and adapt these sections for Foodamigos in Germany, following the same guidelines as before.

Foodamigos offers a straightforward pricing structure: a flat fee of €499 per month. This all-inclusive plan provides your restaurant with a website builder, online ordering system, marketing tools, and a branded mobile app. We do not charge any per-order fees or commissions. Contracts are month-to-month, offering you flexibility. You can find more details about our pricing [here].

At the time of writing, Foodamigos boasts a 4.8 out of 5 rating on G2 and a 5.0 rating on Trustpilot. You can explore the review pages for yourself [here] and [here]. Here's a sample review:

Partnering with Foodamigos has been one of the best decisions we've made for our restaurant. They transformed our outdated website, bringing it into the modern era with enhanced design and functionality. [...] They provided us with a contemporary platform to effectively sell and connect with our customers. SEO optimization, automated marketing, data analysis, built-in loyalty programs, and more. [...] If you own a restaurant in Germany offering takeout or delivery, you won't be disappointed by switching to Foodamigos.

In summary: Foodamigos is the ideal website builder for German restaurants focused on increasing direct online orders. However, if you operate a fine dining establishment or require extensive customization options, another platform might be more suitable.

If you're looking for a user-friendly website builder that prioritizes simplicity and German reliability, Jimdo is an excellent choice. It's particularly well-suited for small to medium-sized restaurants that want a straightforward online presence.

Jimdo's templates are designed with restaurants in mind, making it easy to showcase your menu, opening hours, and contact information. While customization options might be somewhat limited compared to other builders, Jimdo excels in providing a hassle-free website creation experience.

Jimdo offers a variety of clean and professional templates that can be easily customized to match your restaurant's branding.

Jimdo offers various pricing plans, starting with a free option that allows you to create a basic website. Paid plans with additional features and storage start at €9 per month.

Jimdo consistently receives positive reviews for its ease of use and customer support. It currently holds a 3.9-star rating on G2.

In summary: Jimdo is a great option for German restaurants that value simplicity and reliability. Its user-friendly interface and restaurant-specific templates make it easy to create a professional website without any technical expertise.

If creating a visually stunning website is a top priority for your restaurant, Squarespace is worth considering. Its beautifully designed templates and intuitive drag-and-drop editor make it easy to build an eye-catching online presence.

Squarespace offers a wide range of templates suitable for different restaurant styles, from casual cafes to upscale dining establishments. While it may not have as many restaurant-specific features as some other builders, its focus on aesthetics and user experience makes it a strong contender.

Squarespace websites are known for their modern and elegant designs.

Squarespace offers various pricing plans, starting at €16 per month.

Squarespace is praised for its design flexibility and ease of use. It currently holds a 4.6-star rating on G2.

In summary: Squarespace is an excellent choice for restaurants that want to create a visually appealing website without compromising on user experience.

If you're looking for a website builder that offers extensive design freedom, Wix is worth exploring. Its drag-and-drop editor and vast selection of templates give you complete control over the look and feel of your restaurant's website.

Wix also offers a wide range of apps and integrations, allowing you to add features such as online ordering, reservation systems, and social media feeds to your website. While the abundance of options might seem overwhelming at first, Wix provides ample resources and tutorials to guide you through the process.

Wix websites can vary significantly in design, reflecting the platform's customization capabilities.

Wix offers various pricing plans, starting with a free option. Paid plans with additional features and storage start at €17 per month.

Wix is praised for its design flexibility and extensive app marketplace. It currently holds a 4.5-star rating on G2.

In summary: Wix is a great option for restaurants that want to create a unique website with extensive customization options.

If you require maximum flexibility and control over your restaurant's website, WordPress.com is the way to go. While it has a steeper learning curve than other website builders, its vast ecosystem of plugins and themes allows you to create a truly bespoke online presence.

WordPress.com is particularly well-suited for restaurants with complex needs, such as online ordering, reservation systems, and loyalty programs. Its open-source nature means you can customize virtually any aspect of your website, from its design to its functionality.

WordPress.com websites can vary significantly in design, reflecting the platform's customization capabilities.

WordPress.com offers various pricing plans, starting with a free option. Paid plans with additional features and storage start at €4 per month.

WordPress.com is praised for its flexibility and extensive plugin ecosystem. It currently holds a 4.7-star rating on G2.

In summary: WordPress.com is an excellent choice for restaurants that want to create a highly customized website with advanced features.

Let's recap what we've covered:

Foodamigos: Best for increasing direct online ordersJimdo: Best for simple websites and German reliabilitySquarespace: Best for visually appealing websites?Wix: Best for customizable designsWordPress.com: Best for maximum customization flexibility

Read more: 9 Restaurant Websites That Attract German Diners and Boost Orders